Thursday, 11 January 2018

Minimalism in punctuation

Web page visitors will click away and never return if what they see is a bit too hard to read. It therefore makes perfect sense to implement subtle measures to make such reading easier.

I recently came across a fascinating article entitled “Why you should be a punctuation minimalist” on the Articulate blog. It includes tips on the minimal use of punctuation, advocating the idea that “needless punctuation is a speed bump for readers”.

Web page visitors will click away if what they see is too hard to read.
 
The writing approach favoured by Articulate is “to minimise everything that gets between our words and the reader’s brain”. This includes, e.g., replacing punctuation marks with words, not using the “Oxford comma” before an “and” in a list, and writing dates without superscripts.

As an aspiring “writing minimalist”, I already aim to give precedence to shorter over longer words when producing online content. And in the editing stage I eliminate as many unnecessary words as possible. However, I’m constantly on the lookout for new ways to improve my writing.

As writers, we choose our words carefully, but how much thought goes into the use of punctuation? It’s clear why applying some minimalist thinking to punctuation, too, is likely to attract more readers and keep them on the page.